Industry 4.0

Industry 4.0 – What are you waiting for?

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A guest blog written by John Broadbent, Smart Manufacturing and Industry 4.0 Evangelist, Realise Potential

This year Industry 4.0 is a decade old, yet for many manufacturers, it’s still a misunderstood and elusive thing to grasp. Some are wondering what all the hype is about, if it applies to them and if so, what to do and how to get started?

Is it just another fad?

The good news is that SMEs can learn from the bigger end of town, from examples such as the World Economic Forum’s “Global Lighthouse Network” (GLN), who’ve paved the way with various implementations, now with audited results.

Sadly, much confusion still abounds in Australian manufacturing as to what Industry 4.0 is, how it applies to various sectors, what are the benefits, where to focus, what projects to initiate, what is the risk-reward, will it work for my business … and on it goes.

Analysis paralysis.

What is now evident is that those who’ve embarked on their own journey of digital transformation have reaped significant rewards and return on investment, whether they’ve applied it across their entire supply chain or only within the four walls of their production facilities.

The larger manufacturers no longer have an excuse, while the SMEs are understandably cautious. After all, a major mistake can be costly and even fatal to a small business.

What to do?

Firstly, ignore the hype. Secondly, demystify Industry 4.0 to learn what it IS and ISN’T!
Thirdly, listen to what others who are further along the well-defined ‘maturity path’ already know and learn from them, and finally, understand how you can apply their learnings to your own manufacturing business.

The rubber then hits the road and you too have commenced a strategic journey of digital transformation that will revolutionise the way you think about what you make.

What are you waiting for?

John will join Future Industries Australia on Thursday 29th April for our webinar – Industry 4.0 – what are you waiting for?

In this session, smart factory strategist and ‘evangelist’ John Broadbent will demystify Industry 4.0, highlighting a number of case studies from large and small manufacturers.

Learn why there is no better time than right now to commence your digital transformation journey.

Register here (it’s FREE):

About John Broadbent

John BroadbentJohn has 45 years’ experience in manufacturing with the last 20 years dedicated to helping manufacturers of all sizes utilise smart factory concepts. He has seen first-hand the positive change these investments have made, both on profitability, longevity, sustainability and culture.

In more recent times he’s become somewhat of an Industry 4.0 evangelist, and his passion, experience and strategic approach are valued by manufacturers across various sectors.

John also presents educational keynotes and workshops to companies, industry bodies and educational institutions such as universities.


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